Using experiential marketing to leverage the small and medium-sized enterprises’ brand repositioning and revitalisation
نویسندگان
چکیده
منابع مشابه
Small and Medium-Sized Enterprises
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ژورنال
عنوان ژورنال: The Southern African Journal of Entrepreneurship and Small Business Management
سال: 2018
ISSN: 2071-3185,2522-7343
DOI: 10.4102/sajesbm.v10i1.128